SKF continues in its role as main partner to Gothia Cup, the world’s largest youth football tournament. In addition, SKF continues to run the “Meet The World” qualifying tournaments held in some 25 countries globally. Following a 10-year partnership, SKF has extended its sponsorship agreement with Gothia Cup for a further three years, covering tournaments being held in 2017 through 2019.
“Gothia Cup is our largest corporate sponsorship initiative, and we are incredibly proud to continue our relationship over the next three years,” says Alrik Danielsson, SKF president and CEO. “[The cup] represents teamwork, responsibility, equal opportunities and a commitment to the world’s youth.”