SKF extends sponsorship of the Gothia Cup
SKF has extended its sponsorship of the Gothia Cup and will continue as main partner until 2022. The Gothia Cup, the world’s largest youth football tournament, takes place every summer in Gothenburg, Sweden. SKF has been involved with the Gothia Cup since 2006 and became main partner in 2007.
“The Gothia Cup is one of the world’s largest sporting events and a great way for us to showcase our support for young people and the city of Gothenburg,” says SKF President and CEO Alrik Danielson. “We will continue to invest in this great event over the next three years and look forward to welcoming youngsters to Sweden.”